Why your Foody promotion is not showing to customers

Foody is a Delivery Hero platform, and restaurant operators looking for its promotion rules will not find them in a help centre because Foody does not publish one. What it does publish, inside the partner portal itself, is a short set of Cyprus specific terms whose first line settles the money question: “The store will be responsible for the cost of the offer.” The same portal states that an offer applies to one store only, that it cannot be modified after creation, and that two different promotions cannot run for the same store in the same period.

We publish no downtime figure for Foody, because our July 2026 measurements cover the UAE, Saudi Arabia and Kuwait and Foody trades in Cyprus and Greece. What is worth knowing instead is that the Foody partner portal is the same software as Glovo’s. We fetched the promotion dictionary from both portal.glovoapp.com and partner-app.foody.com.cy and the two files are byte for byte identical, differing only in which brand scoped keys each interface displays.

Who pays for a Foody offer?

The store does, and Foody states it as point one of five in the terms shown before you confirm a campaign: “1. The store will be responsible for the cost of the offer.” Point two settles the commission base with a worked example: “The commission for discount orders is charged on the discounted (net) value of the orders. (Example of an order invoice with an offer: 20% discount 150 dollars, the price on the invoice will be 150*0.8 = 120 dollars).” The Greek text on the same key says the same thing.

That is a better deal on commission than several platforms in the same family. In some Delivery Hero markets the equivalent answer is the opposite, charging commission on the original rather than the discounted price. On Foody the discount reduces both the ticket and the commission taken from it, which changes the arithmetic of whether a campaign was worth running. Source: the public localisation dictionary at partner-app.foody.com.cy.

How long can a Foody promotion run?

Foody publishes two answers and they contradict each other. The terms shown at confirmation say “4. Promotions will last at least one month.” The partner FAQ in the same portal says “The promotion can last up to one month.” One is a floor, the other is a ceiling, and they are served from the same file under the same brand scope.

We are reporting the contradiction rather than resolving it, because we cannot resolve it from public material. For an operator the practical consequence is real: a campaign planned for two weeks may be refused as too short or accepted as within the maximum, and which of those happens is not knowable from what Foody publishes. Anyone planning a short Foody campaign should get the rule confirmed by their sales contact before building it, since a rejected campaign and a campaign that quietly ran longer than intended are both expensive.

Why does a Foody offer cover one store and not another?

Because Foody builds offers one store at a time and says so twice. The FAQ answer to how many offers you can create reads simply “You can create your own offer for each of your stores.” A longer answer spells out the consequence: “Each promotion is valid only for a specific store. If there are multiple stores/branches, the action must be created for each of them separately.”

The same answer closes the door on running two things at once in one place: “It is not possible to set multiple different promotions for the same time period for the same store.” For a chain that means the campaign is not one object at all, it is a set of identical objects created by hand, and the failure mode is arithmetic rather than technical. Twelve stores need twelve creations, and the eleventh one is the branch nobody notices for a fortnight. Nothing in the portal presents the campaign as incomplete, because from the portal’s point of view eleven complete campaigns exist.

Can you edit a Foody offer after creating it?

No, and Foody warns about it in advance rather than after. Its FAQ states: “You will not be able to modify an offer, only cancel it. Before you proceed with creating it, you will be able to see the details of the offer in detail. Check them and read the Terms and Conditions carefully before confirming it.” Cancelling is a separate path, described as “Find the offer from ‘All promotions’ and click on it. The details of the offer will appear, at the bottom select ‘Cancel'”.

Combined with the per store rule, this makes correcting a mistake expensive in a way that is easy to underestimate. A wrong discount value across twelve stores is twelve cancellations and twelve recreations, and every recreation restarts whatever duration rule applies. It also means that an offer which looks wrong to head office cannot be nudged into shape, so the pressure is always toward leaving it running, which is its own kind of missing promotion.

What is Foody “Piniata” and who can see it?

It is Foody’s flash deal product for winning customers who are not yours, branded “Piniata” in English and “Πεινιάτα” in Greek, and its audience rule is the reason most people inside the business never see it. Foody states: “Users that are within your delivery area but have either never ordered from you or have not ordered in the last 3 months can benefit from the promotion.” Anyone who has ordered from the restaurant in the last three months, which includes essentially every member of staff, is outside the audience by design.

Placement and pricing are both stated. It appears “in a deal pop-up that appears on the area listing page with your restaurant name, logo and ratings”, and the charge is “a cost-per-order model where restaurants are only charged when customers place a {jokerBrand} order. Restaurants are charged 50% of the {jokerBrand} order – while impressions are absolutely free!” The discount itself is tiered rather than proportional: “Discount is not in percentages but rather motivates users to spend more with fixed amount tiers according to their spending.” The portal renders each tier from a template reading “{tierDiscount} off at a minimum spend of {tierMov}”, so the tier values a Cyprus store is offered come from its own configuration rather than from a published rate card. Foody also carries a Cyprus scoped line describing an “Additional off-peak promotion: €2 off at a minimum spend of €6 from 6:30 AM to 12:30 PM.”

What kinds of discount can a Foody store actually build?

Fewer than the portal’s shared code suggests, and Foody is honest that the rest goes through a person. Its own answer is: “You can create either a percentage discount for your entire catalog or a specific discount amount. Contact your store sales representative for more information.” The upside it promises is visibility rather than just price: “A label will appear on your store to stand out from the competition, while you will also appear in our filters to further increase your visibility.”

That filter is the thing to check when a campaign is reported missing. A Foody offer that is genuinely live puts a label on the store and puts the store into the offers filter, so an operator checking from the customer side gets a yes or no in seconds, while the portal only ever shows what was requested. Kitchain (kitchain.co) records the offer label rendered on each Foody store page daily and flags the stores where it is absent, which on a platform that requires a separate creation per store is usually a counting problem rather than a technical one.

For Foody itself, its ownership, its markets and what else we watch on its listings, see our profile at kitchain.co/aggregators/foody/.